A Professor at one of the IIM's (INDIA) was explaining marketing concepts
to
the Students:-
1. You see a gorgeous girl at a party. You go up to her and say:
"I am very rich. Marry me!" -
That's Direct Marketing
2. You're at a party with a bunch of friends and see a gorgeous girl.
One of your friends goes up to her and pointing at you says:
"He's very rich. Marry him." -
That's Advertising
3. You see a gorgeous girl at a party. You go up to her and get her
telephone number.
The next day, you call and say:
"Hi, I'm very rich. Marry me." -
That's Telemarketing
4. You're at a party and see gorgeous girl.
You get up and straighten your tie,
you walk up to her and pour her a drink, you open the door (of the
car)for her,
pick up her bag after she drops it, offer her ride and then say:
"By the way, I'm rich. Will you marry me?" -
That's Public Relations
5. You're at a party and see gorgeous girl.
She walks up to you and says:
"You are very rich! Can you marry ! me?" -
That's Brand
Recognition
6. You see a gorgeous girl at a party. You go up to her and say:
"I am very rich. Marry me!" She gives you a nice hard slap on your
face.
-
That's Customer Feedback
7. You see a gorgeous girl at a party. You go up to her and say:
"I am very rich. Marry me!" And she introduces you to her husband.
-
That's demand and supply gap
8. You see a gorgeous girl at a party. You go up to her and before you say
anything, another person come and tell her: "I'm rich. Will you marry
me?"
and she goes with him -
That's competition eating into your market share
9. You see a gorgeous girl at a party. You go up to her and before you
say:
"I'm rich, Marry me!" your wife arrives. -
That's restriction for
entering new markets
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